Andersson Bell
Launched in Seoul 2014, the brand Andersson Bell began from a Creative Director, who got an inspiration from contrasting two different cultures of Korea and Scandinavian.
The words “Andersson Bell” contain their own meaning: The first word “Andersson” is from a typical Swedish last name. The second word “Bell” represents a traditional Korea temple bell. Simply the two contrasting cultural traits combined as one and became Andersson Bell.
Andersson Bell believes that when we put two different contrasts together, it ignites the sparks and can make them into numerous components.