Tracy Anderson Partners With VeeCollective for Co-branded Bags – WWD
Fri 21 Jul
Words LISA LOCKWOODP
The offering consists of the Porter tote and Porter clutch.
Tracy Anderson is expanding her offering, partnering with VeeCollective, a Berlin-based handbag brand, to produce exclusive co-branded bags this summer.
"VeeCollective is my first choice, the perfect gym bag, and we share the love for sustainability and great design. Which is why we are the perfect fit."
Tracy Anderson
The bag is equipped with two additional pockets for ankle weights and carries Anderson’s signature color code as a digital print on the included detachable pouch. In addition, there will be a matching Porter clutch in the same color story. There is a limited edition of 1,000 pieces.
“We are super excited and proud to launch this exclusive collaboration with Tracy. She is an icon.”
Lili Radu, VeeCollective co-founder
The Porter tote retailers for $295, and the Porter clutch is $210. They are available exclusively at vee-collective.com and Tracy Anderson distribution channels.