The Fashion-iest Place on Earth? – BOF
Wed 2 Oct
Text Robert Williams | Photography Courtesy of Coperni
In the crisp fall air, a certain giddiness overtook the fashion set on the last night of fashion month. Coperni brought fashion editors, buyers and celebrities — who were greeted by Mickey and Chipmunks as waiters passed champagne — to Disneyland Paris. The brand, designed by Arnaud Vaillant and Sébastien Meyer, showed a collection of brocade blousons, pleather trenchcoats and ruffled booty shorts at the foot of Sleeping Beauty’s Castle.
The collection evokes central Disney motifs through fashion: childlike innocence, princesses, villains and more.
Robert Williams, BOF
Fireworks erupted as Kylie Jenner closed the show wearing opera gloves and a spandex-and-crepe full-skirted princess gown. After-hours roller coaster access and a party next to SpaceMountain followed.
The show marked the latest in a string of savvy partnerships as the French brand, which is backed by Tomorrow Ltd., seeks to generate global visibility in a turbulent market for independent fashion.
First there was Bella Hadid’s spray-on fabric dress working with a materials start-up, followed by a waltz with spooky robotic dogs from Boston Dymamics. Then came their nearly weightless handbag, an engineering marvel that was as much sculpture and science experiment as it was an accessory. Independent designers have long turned to tie-ups with shoemakers, cosmetic companies and mass apparel brands for injections of capital and sponsorship for shows.