Samuel Ross Designs China-inspired Absolut Vodka Bottle – WWD

Tue 18 Jul

Words TIANWEI ZHANG

Ross will travel to China for a weeklong pop-up at K11 Shanghai.

Absolut Vodka has teamed with British fashion designer and founder of A-Cold-Wall Samuel Ross via his industrial design practice SR_A on a limited run of China-inspired bottles and gift sets for the local market.

The limited-edition design is based on the original, transparent Absolut Vodka bottle and the brand’s blue lettering. It comes with a red dot grid “representing individuals and blurs, symbolizing the gathering of people,” and reflecting “the close integration and interaction of people and cities” of China, according to the brand.