Martine Rose Delivers New Campaign Imagery For its SS22 Collection – HYPEBEAST
Thu 19 May
Following the unveiling of a surreal Spring/Summer 2022 lookbook earlier this year styled by an eclectic mix of seniors, London-based designer Martine Rose offers another look at her SS22 menswear collection through new campaign imagery. The new series explores both fake and real collisions of subcultures, taking inspiration from rave flyers for “Carefree Dancing” and “Alive With Pleasure” artworks. On display are the Tuck Neck Sponsor Jackets that riff on and logos, recalling styles worn by the gabber ravers of the ’90s, and satin shirts featuring telephone prints inspired by Syd Brak’s popular 1982 airbrush poster for Athena, “Long Distance Kiss.”