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Fashion’s showrooms are evolving to survive in a new industry

Mon 16 Mar

At the Tomorrow Le Palais wholesale apparel showroom on the rue du Cardinal Lemoine, modern dancers dressed in padded pink pantyhose crept, lunged and threaded their way through a nattily dressed crowd. Garment racks surrounded the scene, loaded with the Autumn/Winter collection of Enfold, a Japanese label known for its quirky, minimalist take on normcore.

It was an unexpected experience to stumble upon in a wholesale apparel showroom during Paris Fashion Week.