Colville Visits ByGeorge in Austin With Craftsy Installation – WWD
Mon 17 Oct
Designers Lucinda Chambers and Molly Molloy touched down in Texas on Wednesday, bringing their craftsy Colville collection to the luxury retailer ByGeorge in Austin.
To mark the cocktail party celebration the designers enlisted artisans to create discs similar to the ones used to make their cylinder bags, had them shipped to Austin and assembled into a hanging large-scale installation in the store. University of Texas art students were also invited to contribute to the installation — and attend the event.
“Giving the students the chance to meet Lucinda and Molly, having that kind of opportunity in Austin is so special,” said ByGeorge fashion director Laurel Pantin, who joined the store last year bringing editorial experience from InStyle, Glamour and Lucky magazines, among others. “We feel there is a lack in retail of that Barneys sensibility and sense of discovery and community that stands for something. In Austin we believe there’s a chance to create that.
“We brought on Colville for spring 2022, and we love the sustainability aspect. A lot of brands we work with are sustainable in some form…and then the female-led component we found compelling, and the clothes themselves,” added Pantin, who grew up in Austin.